Форумы » Новости и объявления
Successful International Affiliate Program
-
Taking your affiliate program global is a huge commercial opportunity. Worldwide investment in affiliate marketing is over £12 billion and growing, as US brands invest 10% more in the channel every year. With over 81% of global brands investing in an affiliate partner program, the opportunities are endless. The channel, which still acts as a powerful means of generating revenue, can now work to deliver a variety of business objectives. From raising brand awareness in new territories to managing brand reputation, an effective program with a varied affiliate mix can make all the difference, regardless of your goals. It’s no wonder that sports brands – among many, many others – are investing heavily in the affiliate channel when going global. We’ve worked with huge brands, including New Balance and New Era Cap to take their affiliate programs into new territories.
When selecting an affiliate network for your international affiliate partner program, consider what you want to achieve. Do you already operate in these countries or is your brand new to the audience in question? Your network should be able to give valuable insight when it comes to local opportunities and key partners – all over the world. To give your program the best head start, opt for a network that has extensive operations in the countries you’re hoping to move into – on a national and local level.
A platform that key partners are already familiar with, or active on, means we are best placed to turn each market’s unique characteristics and trends into a strategy that works for you. We work closely with the key affiliate networks across Europe, Northern America and Australasia. By working with us, you’ll benefit from our strong relationships with partners and publishers all over the world. We’ve been in this game since 2002, so our little black book is bursting with international and local partners specialising in a variety of retail, travel and lifestyle sectors – working with some of the global leaders in sports manufacturing means we have extensive knowledge in your industry.